{"id":395,"date":"2012-08-16T14:56:27","date_gmt":"2012-08-16T18:56:27","guid":{"rendered":"http:\/\/www.marketingthatcounts.com\/blog\/?p=395"},"modified":"2012-07-26T12:18:13","modified_gmt":"2012-07-26T16:18:13","slug":"opt-in","status":"publish","type":"post","link":"https:\/\/www.marketingthatcounts.com\/blog\/opt-in\/","title":{"rendered":"Opt In"},"content":{"rendered":"<p><a href=\"http:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/07\/glossary_images-Plug-OptIn.jpg\"><img decoding=\"async\" class=\"alignright size-full wp-image-593\" title=\"glossary_images-Plug-OptIn\" src=\"http:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/07\/glossary_images-Plug-OptIn.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/07\/glossary_images-Plug-OptIn.jpg 300w, https:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/07\/glossary_images-Plug-OptIn-225x150.jpg 225w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>A process where by a user voluntarily agrees to start receiving email, usually commercial, about a topic of interest. It\u2019s a critical part of CAN-SPAM regulations that the recipients of an e-mail intentionally opt-in.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A process where by a user voluntarily agrees to start receiving email, usually commercial, about a topic of interest. It\u2019s a critical part of CAN-SPAM regulations that the recipients of an e-mail intentionally opt-in.<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,25],"tags":[],"_links":{"self":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts\/395"}],"collection":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/comments?post=395"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts\/395\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/media?parent=395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/categories?post=395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/tags?post=395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}