{"id":405,"date":"2012-08-12T15:02:49","date_gmt":"2012-08-12T19:02:49","guid":{"rendered":"http:\/\/www.marketingthatcounts.com\/blog\/?p=405"},"modified":"2012-07-26T12:17:33","modified_gmt":"2012-07-26T16:17:33","slug":"pay-per-impression","status":"publish","type":"post","link":"https:\/\/www.marketingthatcounts.com\/blog\/pay-per-impression\/","title":{"rendered":"Pay Per Impression"},"content":{"rendered":"<p><a href=\"http:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/08\/glossary_images-PayPerImpression.jpg\"><img decoding=\"async\" class=\"alignright size-full wp-image-621\" title=\"glossary_images-PayPerImpression\" src=\"http:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/08\/glossary_images-PayPerImpression.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/08\/glossary_images-PayPerImpression.jpg 300w, https:\/\/www.marketingthatcounts.com\/blog\/wp-content\/uploads\/2012\/08\/glossary_images-PayPerImpression-225x150.jpg 225w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>Pay Per Impression (aka CPM) is one of the online payment models by which advertisers pays for every 1000 impressions of their advertisement. Prices typically range from $1 to over $50 per thousand impressions. This is an ideal method of payment for advertisers who want to guarantee only the number of people who sees their banner. The &#8220;M&#8221; in CPM is from the Roman numeral for 1000. The Roman numeral M was derived from the latin word &#8220;mille&#8221; meaning &#8220;thousand&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pay Per Impression (aka CPM) is one of the online payment models by which advertisers pays for every 1000 impressions of their advertisement. Prices typically range from $1 to over $50 per thousand impressions. This is an ideal method of payment for advertisers who want to guarantee only the number of people who sees their [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,15],"tags":[],"_links":{"self":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts\/405"}],"collection":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/comments?post=405"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/posts\/405\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/media?parent=405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/categories?post=405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingthatcounts.com\/blog\/wp-json\/wp\/v2\/tags?post=405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}